What are macros and why are they important?

Counting and tracking macros has become more and more popular, but what are macros? Macros is short for Macronutrients, they are what makes up the calorie content of food. The three categories of macros are fats, carbohydrates and protein. But what does this mean exactly? Let’s brake them down:


Protein is the most essential macronutrient, specially for those trying to reach their fitness goals. Protein will help you build muscle and prevent muscle loss. It also makes you feel fuller longer and satisfied. You can find protein in foods like: cheese, pumpkin seeds, sunflower seeds, almonds, lobster, tuna, tilapia, chicken breast, turkey breast, sardines, pork chops, beef, eggs, pasta, whole grain bread, tofu, beans.


They help keep your hormone levels in balance and they are essential nutrients that your body need to live. You need to consume fats from healthy sources like avocado, nuts, coconut oil, avocado oil, salmon and others to have a good diet. Stay away from trans-fats, as these foods will not help you reach your fitness goals.


We get our main source of energy from carbohydrates (carbs). They are vital to physical activity and important to our mental health. There are two different kinds of carbs:

Simple carbs:

These are easily digested so they will provide us with some quick energy. (Soda, baked treats, packaged cookies, fruit juice concentrate, breakfast cereal)

Complex carbs:

These are more nutritious than simple carbs, they are high in fiber and take longer to digest which keep you fuller for a longer period of time. (Whole grains, fiber-rich fruits, fiber-rich vegetables, beans)

Macros are very important to have a balanced diet.

Getting the right amount of protein, fat and carbs will determine whether you are building muscle, losing muscle, putting on fat, or losing fat. Counting your macros could help you see changes in your body and reach your fitness goals faster.

You don't have to necessarily count every single item you consume but one of our certified nutritionists can give you estimates based on what you are already eating or what you should eat.